XFM “Ballbreaker” raises $50K for food bank
XFM’s annual “Ballbreaker” promotion was a success, raising more money for the Prince Albert Food Bank than any previous year.
The event, hosted at P.A. Co-op Marketplace, raised more than $50,000 and filled two pallets with food donations.
The Northern Lights Community Development Corporation (NLCDC) and PotashCorp. Matched donations.
Anyone who donated food or cash towards the food bank selected a Christmas ball ornament to be smashed and reveal a prize hidden inside.