Canadian Royal Purple Organizes Canada-wide Purple Thursday on October 20th
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“Stop the Violence” and “Paint Your Town Purple” have become key slogans for the Canadian Royal
Purple. October 20th, the third Thursday in October, will be recognized as Canadian Royal Purple’s first
annual Purple Thursday.
“Our campaign is two-fold this year,” says National President, Sandi Lougheed of Beechy, SK. “We will
engage in a major education and awareness campaign drawing attention to the connections between
interpersonal violence and brain injuries in an effort to “Stop the Violence” and our Lodges will deliver
care bags to well over 60 shelters from Newfoundland to British Columbia.”
“Our members have been planning these October 20 th events for over six months,” says Lougheed.
“Since June, our members have been gathering items for the care bags as well as distributing print
material to draw attention to the connection between interpersonal violence and brain injuries.”
In addition to shelter donations, education sessions, local proclamations and flooding social media, the
Canadian Royal Purple’s Purple Thursday project is encouraging everyone to wear Purple on October
20th.
“Some of our communities are painting doorknobs purple, hanging purple banners and one junior
hockey team will be taping their sticks with purple tape,” says Lougheed. “It is amazing to see the
excitement when schools, businesses and organizations join together to support an important cause.”
The public can get involved by wearing purple on October 20th and adding items and donations to the
care bag boxes in their local community.
